NATURALLY LIT

Plant-derived oil fuses heart-shaped fibers to lashes for thickness without the fallout. The hydrating formula also fills the hollow fibers for a double dose of volume.

HIIIGH VOLUME

Unique hollow heart-shaped fibers lock onto lashes in each direction adding width and length for long-lasting volume and curl.

PUFF PUFF BRUSH

Tapered, tree-shaped brush with criss-cross bristles coats and lifts every single lash from root to tip for a defined, clump-free effect. Layer on for added intensity without globs.

What it is:
A high-volume mascara with nourishing, hemp-derived cannabis seed oil, thickening heart-shaped fibers, and pure pigments for a clump-free, intense black finish.

What it does:
KUSH High Volume Mascara’s unique heart-shaped fibers lock onto lashes for long-lasting volume, length, and curl. Unlike gangly, cylindrical fibers that can appear spidery, these hollow, heart-shaped fibers lay on your lashes in each direction, creating the look of length and width. Conditioning, hemp-derived cannabis seed oil fuses to lashes for thickness without fallout, while also working to fill the hollow fibers with formula for a double dose of volume. Hemp-derived cannabis oil continues to hydrate for healthier-looking lashes, even after you’ve removed your mascara.

Wiggle the tapered, tree-shaped brush to hit every angle—the narrow top reaches the inner and outer corners and bottom lashes, while the fuller body takes care of the rest. The crisscrossed, soft, medium-firm bristles wrap and coat each lash for clump-free definition.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
KUSH Mascara is cruelty-free, paraben-free, vegan, gluten-free, fragrance-free, and silicone-free.

Why formulate with cannabis? Ever since its inception, Milk Makeup has wanted to create a product that showcases the amazing properties of hemp-derived cannabis seed oil. When they started talking about coming out with a fully vegan volumizing mascara with fibers, they knew they couldn't use beeswax, a common binding component in mascara formulas. Enter: hemp-derived cannabis seed oil. Hemp-derived cannabis oil fuses the heart-shaped fibers to your lashes without fallout. It whips the formula into a creamy texture that allows for smoother application on lashes and an easier, tug-free removal. It also provides an additional conditioning benefit. KUSH Mascara is the vegan way to get major volume and healthier-looking lashes in one hit.

Research results:
In a test conducted on 21 women:
- 95% saw high volume
- 95% saw longer lashes
- 90% saw thicker lashes
- 90% saw lifted lashes