Its alcohol-free formula makes it gentle on the mouth while still effectively killing 99.9% of germs, providing reliable antibacterial protection. The 24/7 bad breath control is a significant feature, offering long-lasting freshness when used twice daily. The cooling sensation lasting 10 times longer than brushing alone likely adds to the overall experience, leaving the mouth feeling clean and invigorated. Additionally, the plaque-control system it offers, when used alongside proper brushing and flossing, further enhances its effectiveness in maintaining oral health. The formation of a protective barrier shield to neutralize the effects of bacteria and plaque for 12 hours is particularly impressive, providing extended protection throughout the day. Overall, Colgate Plax Mouthwash appears to be a valuable addition to oral care routines, offering comprehensive benefits for a healthier, fresher mouth.