Item: Newark Shoe Stores Co. advertising pocket notebook/memo book (promotional ephemera). Brand/Markings: "The Newark Shoe"; Newark Shoe Stores Co.; local store imprint: 439 King St., Charleston, S. C.; "400 Stores in 298 Cities" noted on cover. Copyright: 1922 (printed inside: "Copyright 1922 by Newark Shoe Stores Co."). Front cover details: Slogan "There's a Dollar in it for You" with wallet graphic; "America's Greatest $3.50 Shoe" for Men and for Women; categories noted for Dress and Work. Back cover details: "Save a Dollar" with U.S. map graphic; price callouts: $3.50 for Men Women and Boys' $2.50 to $3.50. Interior: Lined blank pages for notes; illustrated advertisements describing various men's and boys' shoe styles. Appearance: Tan/cream paper covers with black and red print; rounded corners; staple binding; pocket-sized format. Use: Early 20th-century retail/shoe advertising ephemera with Charleston, South Carolina store address. Identifiers: No UPC/EAN present; no modern barcodes or style numbers. Notes: Vintage item; please review photos for exact graphics and layout.